With every passing year, the competition towards having a resume that stands out keeps increasing. Resume writers and professional resume writing services have also now become quite popular and act as an additional helping hand to create better resumes. Gone are the days when you could simply slip in a hard copy of your resume and have someone go through it thoroughly before hearing back. We live in a digital age where everything functions with the help of the internet.
Search engine optimization is the future, and experts all over the world keep on finding newer ways to stay relevant in a crown of billions. If you receive a call from a potential company, know that the call has come in after due evaluation. HR representatives and job agencies run dozens of keywords, after which a list of eligible candidates is chosen. This is also why, with every passing day, most of us find it hard to get callbacks.
There was a time when a single CV was enough to be passed on to multiple companies. Upon passing it to say about a dozen companies, you can then expect to get a phone call or two. However, this strategy no longer works.
So, What Now?
Every resume requires you to edit and add pointers, experience, and keywords that are related to the job. Only when these factors match, you get a phone call finally. While you may think that editing pointers and adding experience are easy, adding keywords is something that requires smart work.
Keywords cannot simply be added. A lot of thought and research is required before choosing what keywords would fit perfectly for the job you are applying for. Top quality resume writing services take the time to run through a set of keywords based on the job profile before creating the ideal resume for you.
But before that, let's understand what exactly keywords are.
What Are Keywords?
A keyword is terminology associated mainly with SEO. These are words or phrases that the common searchers enter various search engines to find something. The best example to understand what keywords are in the world of SEO is to think of the process of boiling tea. In this scenario, water, sugar, and milk are various components of the world of content.
This could be images, videos, articles, etc., that come together to put a product/company into the spotlight. Now keywords, on the other hand, signify the tea leaves. Here is why. All components (videos, images, articles, blogs) are mixed and boiled to create a good cup of tea (to put your brand/product in the spotlight).
However, at the end of it, you must strain the tea leaves out and pour your tea into another cup to consume it. The strained tea leaves are your keywords.
The main component that made your tea in the first place.
But How Does This Apply To A Resume?
You may think, how is this related to me? I am not looking at promoting a company or brand. But that is where you are wrong. You may not be promoting a company or a brand, but you are promoting something. YOU. You are, all in all, a brand that needs to be promoted to get the attention of clients (companies).
Do the smart thing and hire a quality driven professional resume writer such as DoMyResume.NET.
So, keywords are highly valuable in your case too. Recruiters run a setlist of keywords. Only if this matches with yours will you get shortlisted.
3 Reasons Why Keywords Are Important For Your Resume
1. It Helps You Get Past The Bot.
It is pretty reasonable to say that it is impractical to expect a hiring manager to scout through 500 resumes and conclude who are the best candidates. Therefore, applicant tracking systems are used to help run keywords and organize resumes that rank from the best to worst.
This system has come into place to help ease the hiring manager's stress and present the creamy layer of candidates that work the best. If you do not add any relevant keywords, the bot automatically will not consider your resume, and even if you have a great experience, your resume will not reach an actual human being.
So, if you want a human to see your resume, adding relevant keywords throughout your resume is crucial.
2. It Presents The Hiring Manager That You Are Leveling With Them
All in all, it is a great achievement to have gone past a bot that is designed to help bring in the best of candidates. So, if you have been selected, the hiring manager knows that you are speaking their language. A great way to know what keywords the hiring manager has had in mind is to have a good look at the job description online.
This is your golden paragraph in which most managers place keywords that you must 100% include in your resume to be noticed.
By doing so, you are letting the manager know that you both are on the same boat and that you understand what the job is looking for.
3. It Creates A Resume That Is More Focused On The Job At Hand.
A lot of times, candidates send in resumes that seem to look like storybooks with a history of the past, present, and future. Frankly, no one has the attention span or time to read through your journey. Even though it is important to you, it is not what hiring managers are interested in.
By finding keywords relevant to the job you are applying for, you are creating a more focused resume that will show the hiring manager your strength and experience that is only relevant to the job that has been posted.
Take, for example, a hiring manager who has posted a job ad for a chartered accountant who will not be interested in knowing that you have won multiple music competitions.
However, if you won a Math competition, that would be something you want to include.
While this may feel like a new and alien concept, this has been around for quite a while. Those who have used the power of keywords have reaped the benefits generously and landed their dream jobs too. By putting in just an extra effort yourself or with the help of resume writing services along with adding keywords, you can also bag your dream job! Good luck!